RL Partners

Facility: The Quoting Tool to Never Take Risks Lightly Again

The context

RL Partners advises on the purchase of corporate and personal insurance. For over 7 years, it has been transforming the insurance market by providing appropriate coverage for the risks associated with new business dynamics, business models, and operational models.

The problem

The company has an all-risk insurance policy product, which includes coverage for Property Damage, Civil Liability, Global Commercial Management, Transportation of Valuables, and Transportation of Goods.

Quoting this product was a tedious task that required the assistance of a sales advisor and was done through an Excel file—a mutable document prone to human error and loss of information. The process was slow and could sometimes take weeks, leading to a lack of interest from the client in the proposal.

The solution

We proposed developing an online quoting tool that would allow for an immediate proposal for the all-risk insurance policy  program without the need for a sales agent.

How did we do it?

1 Project Scope

The main focus was to align with the business vision to develop a brief for the project, supported by market research, a competitor benchmark, and an analysis of insurance platforms with attractive features. We then held an immersive session with the client to discuss the challenges and develop the value proposition. The client provided an Excel file with rates, modules, and conditions, which became key inputs for building the final list of user stories that complemented the necessary features to develop the prototype.

2 Key UX/UI Sections
We began by prototyping a visual representation of the flowchart provided by the RL Partners team . This allowed the client to see exactly how the quoting tool would look. After a few observations and adjustments regarding the UX/UI, the client approved the proposed look and feel.
3 Complete UX/UI Tool
Once the key sections were approved, we extended the design to the remaining screens, developing the complete tool.
4 QA and BETA Phase
A BETA version was launched and tested with the company’s sales team. After identifying errors and suggestions, we refined the tool for final integration into the client’s website.

Key features

The tool captures the data registered by the client and stores it in the database..
After storing the data, the system sends an email to the sales advisor informing them that a user has started a new quote.
The system displays the available policies and their coverages so the client can decide which ones to choose.
The client fills in their company information the client selects the coverage duration the client specifies their economic activity to receive the relevant coverages for the policies they are about to contract.
The client can create multiple properties to insure.
The system determines the property category based on its use and the company's activity.
The completed fields directly impact the insured values in the quote.
The client selects the values they wish to insure for each policy.
The platform allows the client to view the insured values for each policy, the platform displays inspection requirements and premiums by the insurer.
The tool analyzes and highlights the most favorable insurer’s proposal in green.
At the end, the tool allows the client to download their proposal.
The tool was developed as a WordPress plugin to facilitate its integration with the website.
This plugin includes an admin panel that allows sales representatives to export quotes in various formats and by insurer.
The tool also enables email alerts in case the quote is left unfinished..

The results

Agility: Quotes generated through the system are instantaneous.

Versatility: The tool allows for quotes to be exported in different formats (XLSX or PDF).

Autonomy: The Facility enables clients to create quotes without the assistance of a sales executive from RL Partners.

Customer Loyalty: The quoting tool helps consolidate a database of leads and follow up with potential clients.

Traceability: RL Partners now has a record of every quote generated through the system.

Accuracy: Quoting through the tool reduces the risk of human error during the process.